Quality is important

With so many home fragrance options available today, how can you be sure you're choosing the highest quality? And why is it so important? Quality matters and here's why...

LET'S START WITH THE SCENTS

It's quite obvious, but it's right to remember it: the perfume molecules diffused in the child's room are inhaled and what you inhale comes into direct contact with the lungs. Thus, inhaling an inferior fragrance may increase the risk of respiratory irritation. A high quality fragrance is simply better for your health.

Here's what you can do to ensure you're buying a high-quality fragrance for diffusion:

1. Buy high-quality blends made with high-quality ingredients.

Think how you do when you buy food. You want the best ingredients to prepare the tastiest and healthiest dishes. In the same way you should consider the ambient diffusion of a fragrance. You want the fragrance blend to be made from the highest quality ingredients so that you have the best possible perfume experience.

2. Look for information on how the ingredients of the fragrance are obtained.

Ideally, ingredients come from suppliers who know their origin and have a relationship with distillers and producers. Ingredients that have been sourced ethically and sustainably are an indication of these close and conscientious relationships.

3. Make sure the fragrance blend is made from ingredients that do not cause allergies and are safe to inhale.

The high-quality fragrances do not contain ingredients that cause allergies and contain ingredients that receive a safety clearance from IFRA, the International Fragrance Association.

4. Fragrance ingredients should not be harmful to humans or the environment.

It is good if the fragrance blend is composed only of essential oils or mixed with synthetic molecules. Just as some synthetic molecules can be harmful to your health, so can some natural materials. Quality ingredients are about identifying and using only what is safe.

 
THE DIFFUSER IS ALSO IMPORTANT

Fragrance alone cannot produce the olfactory experience. You must also take into consideration the device you use to diffuse the perfume. To create a high-quality diffuser experience, you need to use a diffuser that feels consistent, clean, secure, and enveloping.

Here's what to consider about the diffuser:


1. The device should have good scent emission.

What does it mean? The output is the perfume molecules that are actually emitted into the air by the diffuser. There are two things to pay attention to:
first and foremost, the diffuser should produce a clean distribution of the scent into the air. You'll notice that traditional air care products, such as ultrasonic water diffusers and candles, can produce soot or leave moisture and residue on surfaces.
Secondly, the diffuser should ensure an output that is safe to breathe. Again, traditional air care products, such as scented candles, diffuse the scent by burning the oil. Burning can range from 75% to 90%, then the rest becomes smoke, unsafe for continuous inhalation.

2. Ideally, the diffuser shouldn't heat up the fragrance.

Heat is generally not a friend to essential oils. The heat is meant to diffuse the scent molecules, but this often alters the chemistry of the fragrance and therefore the quality. Choosing an atomizer like those from Essenzapura that doesn't heat up the fragrance ensures that you get exactly the scent you bought and like.

3. The diffuser offers an immersive olfactory experience.

A high-quality diffuser will let you smell the scent consistently no matter where you are in the room. In general, reed diffusers and candles do not provide good coverage of the room scent and industrial diffusers that plug into wall outlets can often be harsh and inconsistent odour.

4. The fragrance is experienced as a whole.

A blend of fragrances is like a mosaic, each ingredient has its own scent, but all together they create a beautiful yet complex bouquet that should be enjoyed in its entirety. Most diffusers release fragrance ingredients in order of volatility. What does it mean? It means that most fragrances are not diffused as a whole, but rather in parts: first you will smell the top notes like citrus, then some heart notes like lavender and finally the base notes like sandal.

For a superior olfactory experience, all the ingredients of the fragrance should express themselves "in unison". The CSAT technology used in Essenzapura diffusers is unique in that the top, heart and base notes are released and felt all together!


5. The diffuser maintains a constant fragrance over time.

This means that the fragrance does not change as it spreads. What you feel at the beginning is exactly what you feel after 5 or 20 minutes of diffusion.

Being programmable via mobile app, you can decide when they should emit the perfume and at what intensity.

Furthermore, the advantage of Essenzapura atomizers compared to ultrasonic diffusers is that the particles of perfume emitted are so microscopic that they remain suspended in the air for hours, perfuming the environment even long after the device has been switched off. While the ultrasonic diffusers only perfume as long as they are switched on. As soon as they are turned off, the heavy water molecules still in the air fall to the ground, wetting the surfaces, and the scent disappears.


So remember, getting a superior scent diffusion experience relies on having both high-quality fragrance ingredients and a top-notch diffusion device. It's the perfect match.